6 Location Marketing Ideas for Tourism Brands

Did you know, 85% of leisure travellers only decide on what activities they are going to do in a region AFTER they have arrived in destination and Mobile Searches for "Things to Do Near Me" have grow 5x in the last 2 years? Following are 6 things you can do right now to help reach and convert destination visitors into actual customers to your local tourism experience.

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11 Instagram Newsfeed Tourism Marketing Fails and How to Fix Them

Are you investing time on Instagram to market your Tourism Business or Destination? Unfortunately we have found some Instagram Tourism Marketing fails being made by some tourism brands. So in this article, we share 11 Instagram Tourism Marketing fails you need to avoid and how to fix them so you give your tourism brand the best chance of growing Instagram into a highly engaged Instagram community that will help you grow your sales or visitors.

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4 Instagram Stories Ideas for Tourism Brands

Instagram Stories offers Tourism Businesses and Destinations a fantastic opportunity to further build trust, consideration and sales or visitors with their Instagram communities. Following are 4 ways you could use Instagram Stories to support the marketing of your tourism business or destination.

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Improving Visitor Experiences Using TripAdvisor and Google

The reality is many of your region's Ideal Customers expect to engage differently when it comes to finding out information about your region. They use various, convenient sources such as TripAdvisor and Google to find visitor information, which is often NOT visiting a Visitor Information Centre. So in the article we show Visitor Information Centres how they can leverage TripAdvisor and Google to share location based information to their visitors.

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What Tourism Brands can Learn from Political Election Campaigns

With the election campaign in full swing here in South Australia for the past month or so, each party have drawn their battle-lines and are out and about spriuking their messages via well-used political campaign tactics from elections' past. During this time, I couldn't help but to notice a few things about the Political party 'campaigning' that tourism brands could learn from, so I thought I'd share a few insights with you!

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