WORKING WITH DESTINATIONS

At Tourism eSchool, we work in conjunction with regional and local tourism organisations & local government bodies to develop short and long term Destination Action PlansMarketing Strategies to develop strong, sustainable visitor economies across Australia.

To support these newly developed Plans + Strategies, we also train operators in region through facilitation of tailored marketing mentoring programs, to ensure they are equipped to contribute to the goals and KPIs set for the region.

Our VIC Marketing Bootcamp helps local governments to evolve their region’s visitor servicing to remain relevant and add value to their region’s visitor economy.

We also facilitate our annual Destination Marketing Mentoring Program for people to develop their knowledge and skills in digital marketing for destinations.

TRAINING PROGRAMS
& PROJECT CONSULTATION

  • VIC Marketing Bootcamp

    A 3 month mentoring program designed to upskill Visitor Information Centre staff and teach them how to help drive demand and deliver online visitor servicing for their region.

    ENROLS SOON
    BY APPLICATION ONLY

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  • Destination Marketing Strategy Development

    Working with staff in Regional and Local Tourism & Government Organisations to develop succinct, flexible Destination Marketing Strategies.

    STRATEGIC DESTINATION
    MARKETING PLANS

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  • Tourism Strategy Development

    Working with Tourism Organisations and Local Government to develop Tourism Strategies in consultation with key stakeholders & industry groups.

    INTEGRATED
    TOURISM STRATEGY

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  • Tailored Marketing Training Programs for Operators

    Working with destinations to facilitate a tailored marketing training programs for a targeted group of tourism operators to build the digital capacity of the region, to help implement the overall destination marketing strategy.

    EMPOWER YOUR INDUSTRY
    TRAINING FOR OPERATORS

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  • Destination Marketing Mentoring Program

    A high-level, tailored mentoring program for staff in destinations who are responsible for the development and implementation of Destination Marketing Strategies.

    REGISTER YOUR INTEREST
    NEXT ROUND 2019

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